In order to commemorate March as Colorectal Cancer Awareness Month, promotional materials were created. Among these assets were digital board graphics for the digital boards found in the Rochester Regional Health system hospitals, an email was sent out to employees with the corresponding marketing creative, print ads were purchased in a few different sizes, and a brochure was designed for patients in our system that informed our audience, who is most at risk for getting colorectal cancer and the importance of getting a colorectal screening.
